valentine’s day gift ideas

Valentine’s Day is just around the corner! While some will be running around looking for roses, chocolates and a bottle of some bubbly we want to spread the love to all. Couples will reaffirm their love, but February 14th is not just for those in a romantic relationship. Spread the love by telling those you love and who love you that you love them. Indulge in a new bra or beautiful lingerie piece. Everyone deserves to have lingerie that shows off their curves all while giving  great support and of course by being a beautiful piece.  Give a friend, sister, aunt or Mom a gift card so they can come in for a one on one complimentary fitting with one of our Bra Fit Specialist. If you’ve visited us before and have a wish list, send your love our way! See a bra, a set, chemise or babydoll on our blog or social media that you like? Call us and we can gift wrap it and have it ready for pick up. Can’t make it here before Saturday? Give us a call and we can email you a gift certificate.


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Lingerie Care tips

You finally find the perfect fitting bra and great fitting panties to match, but you ask yourself “How do I wash them?” Washing your lingerie is fairly easy. While some pieces may say they can be washed in a gentle cycle, the best way is to hand wash. Taking care of your lingerie will extend the life of your pieces and keep the fabrics from fraying, becoming brittle, or losing its shape. You should wash your everyday bras every 4-5 wears, sportbras should be washed more often. Some pieces will require washing after every use. We suggest you use your judgment for those pieces. We love Panache’s post on lingerie care and have added our touch and tips to theirs.


Hand washing tips:

1. Fill a basin, sink or plastic container with cool to warm water. If you are using a sink, make sure it’s clean of any residue to avoid any bleaching or dis coloring of your lingerie.

2. Make sure you wash your delicates with like colors to prevent your light colored lingerie from looking dingy or becoming dis colored.

3. Add a little bit of lingerie detergent, amount depends on the kind you use. Swish your lingerie pieces in the water. If you need to treat a stain gently rub the fabric together or between your fingers.

4. Soak for 10-20 minutes

5. Rinse under cool water.

6. Squeeze the excess water gently. Do not wring or twist the lingerie. You can also lay your lingerie pieces on a dry clean towel and blot the excess water.

7. Air dry your lingerie by laying them flat on a towel or hanging them. Hanging is the best way to dry bras with molded cups.

If you want to use the gentle cycle on your washer make sure to use a lingerie bag. You can place a few pieces inside each bag. Make sure to clasp your bras so that the hooks do not become caught on another lingerie piece or the lingerie wash bag. Wash your delicates with like colors and with other delicates from your wardrobe. Avoid washing them with items like towels, jeans or jackets since the harsh fabric , buckles and zippers can cause damage to the fabric.

Your lingerie is a precious investment. Not only will you look and feel your best but you want to make sure that by caring for your pieces properly, you are still getting all the benefits of the proper support. While some pieces can last months and even a couple years, everyday bras should be replaced every 8-12 months. If you have a favorite bra, we recommend having 2-3 in same or different color so that the bras can be alternated which will help extend the life of the bra.

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Pin-up Boudoir

We are so excited to share we have been featured on Beauty & Lifestyle Bride!!! We were part of an amazing collaboration last summer for a beautiful Pin-up Inspired Boudoir Session at the beautiful Madison Beach Hotel, where we had the pleasure of working with an amazing and talented team;  Dani Fine Photography, The White Dress by the Shore, Jennie Fresa, Aquinnah Jewelry!

danifinephotography Beneaththegown

Photo By Dani Fine Photography

Valentines Day and weddings are just around the corner. Boudoir images are the perfect gift if you are looking to surprise your loved one with a beautiful, classic and timeless gift.

To see the full feature, click here.

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Holiday Gifts!

Are you still working on that holiday list? We would love to help you find that perfect gift! Come and see us at 1120 Main Street in Branford. Tight on time? Give us call or email us and we will gladly ship your order. We have an assortment  of stocking stuffers and fabulous lingerie that your honey will absolutely love. Our men’s silk pj sets make a great gift! Men deserve a little something nice and soft too. Not sure on what size to buy or color? Get them a gift certificate. Don’t miss out on our special going on now! Save $10 on $50 or $25 on $100 and when you buy a $100 gift certificate we’re thanking you by giving you a free $20 gift certificate for yourself! Make this years holiday gift one to remember.

We also offer wish lists in which your love can come for a fitting and pick  her favorite pieces and we’ll have them ready for when you come in to make your shopping easier! Gift wrapping and shipping also available!

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